Behaviours You Cannot Afford

As a leader in the yachting industry, you must avoid certain practices that can harm your company's reputation and success. Here are some "no-no's" to keep in mind:

Reserved parking spaces: If you want to be seen as a team player, park in the employees' lot. You'll meet a nice class of people there.

Special-quality stationery: Don't waste money on fancy paper for departmental heads and other elites. Focus on delivering exceptional service to your clients instead.

Muzak: Avoid playing elevator music in areas where work requires concentration. It's distracting and unprofessional.

Bells and buzzers: Use lights instead of noisy signals to avoid disrupting your team's workflow.

Company shrinks: Unless it's genuinely optional and the psychologist reports only to the patient, don't force your employees to see a company-approved therapist. It can be seen as invasive and create mistrust.

Outside directorships and trusteeships for the chief: Don't waste time on non-jobs. Focus on running your own company effectively.

Company yacht: Avoid creating a divide between the "Brahmins" and the "untouchables" by providing luxury perks exclusively to top management. Instead, invest in your team and provide opportunities for growth and development.

Manager's Monthly: Don't waste your team's time with reports that consume more energy than they provide value. Keep communication concise and effective.

Don't con anyone: Honesty is key in all relationships, from personal to professional. Don't deceive your clients, employees, or stakeholders, and don't deceive yourself.

Social relations within the firm: Be fair and just in your relationships with your team. Don't show favouritism or let personal connections overshadow performance.

Hiring: Don't hire just to fill a seat. Wait until the workload demands it, and then carefully select the right candidate for the job.

Trade associations: Don't use industry events to fix prices or allocate customers and markets with competitors. Follow antitrust laws and avoid even the appearance of impropriety.

Conventions: Don't waste time and money on events that provide little value. Instead, send a representative to report back to the team.

House organs: Provide honest reports on the company's performance to all stakeholders, including employees and stockholders.

Greed: Don't sacrifice the core business to chase new markets. Maintain your focus and don't "piss in the soup" by diluting your brand.

By avoiding these "no-no's," you can build a culture of excellence and fairness in the yachting industry and achieve long-term success for your company.